Facebook Image & Ads Sizes – 2022 Design Guide

Digital Marketing, Social Media, The Basics | 0 comments

Discover all the important Facebook image and ad sizes + other essential information in this 2022 design guide.

General recommendations

Image size at least 1080 x 1080 pixels
Image file type png or jpg

Text recommendations for Facebook Image Ads

Headline: 40 characters
Primary text: 125 characters
Description: 30 characters

Facebook character limits guide

Username: 5-50 characters
Post: 63206 characters
Page description: 255 characters
Comments: 8000 characters

Post image sizes

Image Type	Size	Aspect Ratio
Facebook Profile Picture	400 x 400 px	1:1
Facebook Event & Group Cover Photo	1920 x 1005 px	1.91:1
Facebook Business Page Cover	1200 x 674 px	16:9
Facebook Profile Cover Photo	1125 x 633 px	2.7:1
Facebook Photo Post	1200 x 630 px	1.91:1
Facebook Video Post	1280 x 720 px	16:9
Facebook Stories	1080 x 1920 px	9:16

Ads image sizes

Ads Image Type	Size	Aspect Ratio
Facebook Ad (Carousel)	1080 x 1080 px	1:1
Facebook Ad (Single Image)	1200 x 628 px	1.91:1
Facebook Catalog Image	1080 x 1080	1:1

Useful Facebook links:

Joanna Ata

I know how hard things can get when you are trying to figure out everything by yourself, but you shouldn`t. Being there myself I understand all the anxiety, fears, and desires that you have. For the past few years, I had the amazing chance to work closely with many different entrepreneurs and business owners, to be there for them, when there were ups and downs. Now I want to help as many people as possible to grow a successful business.