Beyond Clicks and Impressions: Why ROAS is the Metric That Matters
Running ads? Are you accurately measuring the success of your ads? It’s crucial to align your KPIs with the goals of the ads. For instance, if you’re aiming to increase brand recognition, focusing solely on conversion rates isn’t ideal. Conversely,...
The Constant Planning – How do you avoid failing while you are failing
Failing is a natural part of life. We all experience setbacks, disappointments, and failures at some point in our lives. However, how we respond to failure is what makes all the difference. One way to avoid failing is to set a good plan and try to stick to it....
Twitter Image & Ads Sizes – 2022 Design Guide
General recommendations Image size at least 1024 x 512 pixels Image file type png or jpg Text recommendations for Twitter Ads Text Ads: 280 characters Standalone Image Ads: 280 characters Image Ads with Website Buttons: 280 characters Video Ads: 280 characters...
Instagram Image & Ads Sizes – 2022 Design Guide
General recommendations Image size at least 1080 x 1080 pixels Image file type png or jpg No clickable links are allowed in Instagram post Text recommendations for Instagram Image Ads Headline: 40 characters Primary text: 125 characters Description:...
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